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  1. Home
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  3. Steve Smith Sr.

Steve Smith Sr. profile image

Sponsor Steve Smith Sr.

Athlete (retired)
American Football - Carolina Panthers
Niche
Reach
High
Response Rate

About Steve Smith Sr. — retired NFL american Football athlete

Steve Smith Sr. is a legendary former NFL wide receiver with a highly recognizable personal brand rooted in authenticity, competitive energy, and football expertise. He’s a strong sponsor fit for campaigns that want credibility with sports fans, plus lifestyle crossover appeal through golf, family, health, and community-focused content.


Why you should sponsor me for your next influencer campaign?

 Steve Smith Sr. (NFL/Analyst/Broadcaster) - College & NFL Analyst, 5x Pro Bowl, 4x All-Pro, Comeback Player of the Year, Future Hall of Fame - Golf YouTube Channel - Link to Socials - Steve Smith Foundation

Overview

🎂47
·
👨Male
📍CharlotteNorth CarolinaUnited States

Is Retired

Carolina Panthers

University of Utah

Pre-Packaged Projects

Frequently asked questions

More details

Awards

  • 5x Pro Bowl, 4x All-Pro, Comeback Player of the Year, Triple Crown Winner

Promote your brand and sponsor Steve Smith Sr. today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

Home LifeMarriage & FamilyKidsHealth & WellnessFitness & PerformanceFashionApparelGolfFashionHealthKidsCommunity Service

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the Steve Smith Sr. promoting your product.

$15,000
User Generated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$135,000
Estimated Price
Sign up to start an offer

Appearance Deal

Have Steve Smith Sr. make a live appearance at your next event

$24,000
User Generated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

Login to request help

Frequently asked questions

Brands can sponsor Steve Smith Sr. on OpenSponsorship by creating a free account, browsing Steve Smith Sr.'s profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.

Steve Smith Sr. is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.

According to OpenSponsorship, estimated pricing to sponsor Steve Smith Sr. starts at $15,000 for a social media post, $24,000 for a appearance and $135,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, Steve Smith Sr.'s audience includes interests including Home Life, Marriage & Family, Kids, Health & Wellness, Fitness & Performance, and more, based in Charlotte, North Carolina, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Every brand running an influencer campaign on a cost-per-acquisition target eventually asks the same question: how many people will click the link? It decides how many creators you need, and whether your CAC target is realistic before you spend a dollar.

October 29, 2026

How to Measure Influencer Marketing ROI: A 5-Step Framework

How to Measure Influencer Marketing ROI: A 5-Step Framework

 

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.

October 28, 2026

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.

October 6, 2026

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Former NFL Star Steve Smith Sr. Set For Bigger Role At ESPN - Yahoo Sports

July 28, 2026

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Steve Smith Slated for ESPN Studio Role - Front Office Sports

July 28, 2026

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Former Carolina Panthers star Steve Smith Sr rejects 'controversial' label for his NFL analysis - Fox News

August 6, 2026

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Panthers WR Tetairoa McMillan talks about his awesome tribute to Steve Smith Sr. - Panthers Wire

October 5, 2026

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Why Panthers Legend Steve Smith Sr. Really Deserves HOF Berth in 2027 - Sports Illustrated

August 10, 2026

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Steve Smith Sr. reportedly positioned for expanded role in ESPN’s NFL studio rotation - Awful Announcing

July 28, 2026

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