
For brands
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DJ Johnson is an NFL edge defender with authentic pro-athlete credibility, strong personal branding, and clear lifestyle appeal rooted in fashion, apparel, and activewear. Between his football visibility, polished visual content, and relatable family-and-marriage moments, he gives sponsors a versatile talent who can deliver both reach and real engagement.
D. J. Johnson is an American football outside linebacker for the Carolina Panthers of the National Football League. He played college football at Oregon.
Washington Commanders
University of Oregon
United States
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the DJ Johnson promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have DJ Johnson make a live appearance at your next event
Brands can sponsor DJ Johnson on OpenSponsorship by creating a free account, browsing DJ Johnson's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
DJ Johnson is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor DJ Johnson starts at $10,000 for a social media post, $15,000 for a appearance and $90,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, DJ Johnson's audience includes 353K+ Instagram followers, interests including Marriage & Family, Fashion, Apparel, Accessories, Activewear, and more, based in Charlotte, NC, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026