We make it easy for Brands to partner with Athletes
Who is leading us
Ishveen Jolly, who has been featured on Inc’s Top 100 Female Founders list in 2019, Forbes 30 Under 30 Sports List, ESPN Industry Expert 2020 List, CIO Top Female Entrepreneurs, 2019 Stevie Award Entrepreneur of the Year, Aspioneer Top Women Leaders 2020 - but that’s not how the story begins.
The story starts in Manchester, UK, growing up Ishveen was her father’s sport partner - it could have been a simple throw and catch or a competitive game of badminton, at a young age she enjoyed all aspects of sport - watching, following and off course playing. While completing her BA and MA at Oxford University, majoring in Economics and Management, she was quite the academic athlete, starting on the college Football, Cricket and Netball teams, co-captaining the latter two. Upon graduation she was recruited into management consulting, after a few years of being a consultant she left to follow her passion and became a sports agent. Quickly realizing how archaic and slow the industry was, with its high barriers to entry, lack of transparency, extreme fragmentation and no major tech-innovation, she launched OpenSponsorship.com.
Today OpenSponsorship is the world's largest and smartest marketing platform with a community of thousands of professional athletes and brands. OpenSponsorship is democratizing and digitizing the marketing process by making it accessible, transparent and data driven. Using analytics, actionable insights, AI based matching and proprietary ROI information, brands are now able to search for the perfect influencer, create authentic relationship, manage the entire process and track the marketing results all on one tech-platform.
Our community today consists of 20000 professional athletes, covering 160 sports, in 120 countries, with brands from all industries, geographies and size. Today if you’re a marketing executive for a Fortune 100 brand, owner of a small family run business, or entrepreneur launching a startup, differentiating your company by authentically creating connections with customers through sponsorship, story-telling and social are no longer a nice to have, they are a must have – here’s how you can do it.