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Jalen Ricks is a college basketball athlete and UTRGV Vaqueros guard with a polished creator presence that blends on-court performance, recovery, and everyday lifestyle content. He’s an ideal partner for brands looking to reach Gen Z sports fans through authentic integrations in fitness, hydration, supplements, apparel, and campus-driven lifestyle storytelling.
Jalen is a basketball player at University of Texas - Rio Grand Valley (UTRGV) and prior to that played at Wichita State University. Majoring in digital marketing and has an interest in technology and media. Played at the prestigious Oak Hill Academy. Come from a military family. Both parents served in the Air-force for 20 years and his brother served as a captain. Interested in working with partners to spread the message of perseverance, hard work, and supporting veterans/Military organizations.
UTRGV Vaqueros
University of Texas Rio Grande Valley
United States
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Jalen Ricks promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Jalen Ricks make a live appearance at your next event
Brands can sponsor Jalen Ricks on OpenSponsorship by creating a free account, browsing Jalen Ricks's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Jalen Ricks is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Jalen Ricks starts at $780 for a social media post, $1,200 for a appearance and $1,800 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Jalen Ricks's audience includes 11K+ Instagram followers, interests including Fitness & Performance, Activewear, Apparel, Fashion, Health & Wellness, and more, based in Edinburg, TX, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026