
Doug Middleton is a former NFL athlete turned wellness founder, mental health advocate, and sports marketing leader with a strong personal brand rooted in purpose, performance, and community. His audience responds to authentic storytelling around football, yoga, family, and mental wellness, making him a strong fit for brands that want credibility, inspiration, and real lifestyle alignment.
Dough Middleton is an American Football safety who currently is a free agent. Doug is a huge advocate for mental health and does a ton of community events for this cause. He is frequently engaged by the NFL on mental health topics.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Doug Middleton promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Doug Middleton make a live appearance at your next event
Brands can sponsor Doug Middleton on OpenSponsorship by creating a free account, browsing Doug Middleton's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Doug Middleton is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Doug Middleton starts at $2,400 for a social media post, $1,440 for a appearance and $6,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Doug Middleton's audience includes 9K+ Instagram followers, interests including Health & Wellness, Fitness & Performance, Fashion, Activewear, Marriage & Family, and more, based in Waxhaw, North Carolina, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026