
For brands
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DJ McKinney is a dynamic college football cornerback with a strong on-field presence and a polished, sponsor-friendly image. He blends game-day relevance, performance-driven content, and stylish lifestyle storytelling, making him a natural fit for brands looking to connect with an engaged sports audience.
True Freshman DB @ OSU, #8. DJ takes pride in his social media content distribution, enduring an eye-opening engagement rate on his Instagram.
Notre Dame Fighting Irish
Oklahoma State University
United States
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the DJ McKinney promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have DJ McKinney make a live appearance at your next event
Brands can sponsor DJ McKinney on OpenSponsorship by creating a free account, browsing DJ McKinney's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
DJ McKinney is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor DJ McKinney starts at $300 for a social media post, $300 for a appearance and $1,200 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, DJ McKinney's audience includes 8K+ Instagram followers, interests including Fitness & Performance, Fashion, Apparel, Activewear, Food & Drink, and more, based in Stillwater, Oklahoma, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026