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Cece Liu is a Toronto-based George Mason University tennis athlete and creator with a polished, lifestyle-driven presence that blends D1 sports performance, fashion-forward visuals, and relatable college content. She’s a strong sponsor fit for brands looking to reach an engaged Gen Z audience through authentic tennis, fitness, and everyday lifestyle storytelling.
CeCe Liu is a vibrant content creator, college athlete, and tennis player at George Mason University whose engaging blend of sports, lifestyle, and authenticity makes her a powerful asset for brands. With a growing following across Instagram and TikTok (@ceceliu_), she inspires her fans through relatable “what I eat in a day” videos—recently featuring branded content like her Chiquita Banana snack challenge and dynamic tennis clips that reflect her passion for fitness and wellness. As a digital-native creator balancing athletics, travel, and college life, CeCe projects youthful energy, credibility, and trust, perfect for brands in sportswear, nutrition, lifestyle, and college‑focused products. Her content resonates deeply with Gen Z and young adult audiences, positioning brands as part of her daily routine and inspiring lifestyle. Partner with CeCe Liu to tap into her authenticity, storytelling prowess, and growing platform—bringing real engagement and vibrant visibility to your brand.
George Mason University
George Mason University
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Cece Liu promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Cece Liu make a live appearance at your next event
Brands can sponsor Cece Liu on OpenSponsorship by creating a free account, browsing Cece Liu's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Cece Liu is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Cece Liu starts at $3,600 for a social media post, $4,800 for a appearance and $6,480 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Cece Liu's audience includes 76K+ Instagram followers, interests including Food & Drink, Health & Wellness, Fitness & Performance, Fashion, Movies, and more, based in Toronto, ON, Canada. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026