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Caden Knighten is a Baylor Football running back who brings real on-field credibility and strong NIL appeal. His Instagram blends game-day highlights, team pride, and polished athlete branding, making him a strong fit for sponsors targeting college football fans and Gen Z audiences.
Caden Knighten is a dynamic running back for Baylor Football, recognized for his leadership, work ethic, and strong presence both on and off the field. With a growing personal brand and an engaged fan base, Caden connects with audiences through his focus, positivity, and love for his faith.
Baylor Football
Baylor University
United States
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Caden Knighten promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Caden Knighten make a live appearance at your next event
Brands can sponsor Caden Knighten on OpenSponsorship by creating a free account, browsing Caden Knighten's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Caden Knighten is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Caden Knighten starts at $780 for a social media post, $1,170 for a appearance and $7,020 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Caden Knighten's audience includes 6K+ Instagram followers, interests including Home Life, Fashion, Food & Drink, Activewear, Cooking, and more, based in Waco, Texas, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026