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Guramar Singh Virdi is a professional cricketer with a strong on-field presence and an audience that responds to high-performance, culturally rooted content. He blends elite sport, fitness, and lifestyle appeal with interests in fashion, travel, health, and tech, making him a strong fit for brands looking to reach engaged cricket fans and modern South Asian audiences.
UK born, Amar Virdi plays as professional cricketer for Surrey County Cricket Club as a specialist off spin bowler. He has also represented the England Lions national team. He was part of the Surrey Cricket County Championship side in 2018 and 2022. Amar is 24 years old and has been touted as an England Senior Cricket team prospect. Amar is a British national who follows the Sikh religion and is of Indian heritage. A a visible turbaned Sikh with a beard he has a unique identity which should attract sponsors who want to target diverse markets. He is very fashion conscious and portrays a stylish image over social media. Amar has the added advantage of attracting audiences gobally due to his identity - especially the UK and India. Amar is also a prospect for the mega IPL cricket tournament which takes place in India. On the image front, he also has blue eyes which together with his religious appearance may attract brands and sponsors for unique photo branding.
Worcestershire County Cricket Club
United Kingdom
SWAT, Homeless Charity, Khalsa Aid
Brian Johnston Memorial Trust - Spin Bowling Medal of Achievement Award
County Championship Winner 2018
County Championship Winner 2022
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1 post & 1 story with the Amar Virdi promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Amar Virdi make a live appearance at your next event
Brands can sponsor Amar Virdi on OpenSponsorship by creating a free account, browsing Amar Virdi's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Amar Virdi is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Amar Virdi starts at $3,000 for a social media post, $4,800 for a appearance and $12,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Amar Virdi's audience includes 26K+ Instagram followers, interests including Fitness & Performance, Fashion, Activewear, Health & Wellness, Organic / Vegan / Vegetarian Living, and more, based in London, England, United Kingdom. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026