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Tylor James is a Utah-based freeride mountain biker creating high-energy action sports content centered on big-air riding, training, recovery, and family life. He’s a strong partner for brands in outdoor, performance, and active lifestyle categories that want authentic reach with an engaged riding audience.
Tylor Johnson, the embodiment of passion, perseverance, and the perfect blend of thrill-seeking adventure and responsible fatherhood. At 41 years old, this dedicated dad of four is not just your average mountain biker; he's a living testament to the balance between family commitments and the pursuit of personal excellence in extreme sports. The two oldest boys Tuck (14) and Cisco (12) are often seen out in the desert of Virgin, UT, following the lines of their dad. Tylor isn't just a rider; he's a lifestyle ambassador. With a contagious enthusiasm for the outdoors and an unwavering commitment to his family, he brings a unique and relatable story to the world of free ride mountain biking. His journey into the world of extreme sports began as a means of personal growth and empowerment, demonstrating that age is no barrier to conquering new challenges.
Skateboarding
Freeride
United States
WLCC
Has access to a professional photographer
44 Year Old Freerider
https://www.vitalmtb.com/community/Jenson%20USA/blog/06/09/2026/entry/148921
https://www.vitalmtb.com/community/Jenson%20USA/blog/11/18/2025/entry/143166
https://www.pinkbike.com/news/digging-deeper-a-trail-builders-account-of-red-bull-rampage-2024.html
https://www.vitalmtb.com/videos/member/dad-gets-rad-building-custom-transition-tr11-utah-freeriding
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Tylor Johnson promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Tylor Johnson make a live appearance at your next event
Brands can sponsor Tylor Johnson on OpenSponsorship by creating a free account, browsing Tylor Johnson's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Tylor Johnson is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Tylor Johnson starts at $480 for a social media post, $720 for a appearance and $2,400 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Tylor Johnson's audience includes 9K+ Instagram followers, interests including Fitness & Performance, Activewear, Health & Wellness, Travel, Photography, based in St. George, UT, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026