
For brands
Our Account Managers handle outreach, negotiation and delivery for brands on the platform.
Ronaldo Rodriguez, known as Lazy Boy, is an active UFC/MMA athlete from Mexico City whose content centers on fight camp, sparring, and the grind behind elite competition. He’s a strong fit for brands that want authentic combat-sports credibility, a motivated training mindset, and a Latin American audience that connects with high-performance, activewear, and wellness storytelling.
Why sponsor Ronaldo “Lazy Boy” Rodriguez? He’s an undefeated knockout artist with a unique persona that fans love—laid back outside the cage, all business inside it. He’s building a loyal following fast and brings personality, power, and viral potential to every brand he works with.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Ronaldo Rodriguez promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Ronaldo Rodriguez make a live appearance at your next event
Brands can sponsor Ronaldo Rodriguez on OpenSponsorship by creating a free account, browsing Ronaldo Rodriguez's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Ronaldo Rodriguez is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Ronaldo Rodriguez starts at $3,000 for a social media post, $7,200 for a appearance and $72,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Ronaldo Rodriguez's audience includes 2.1M+ Instagram followers, interests including Health & Wellness, Fitness & Performance, Apparel, Activewear, Fitness, and more, based in Mexico City, Mexico City, Mexico. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026