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  1. Home
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  3. Mid Lifers

Mid Lifers profile image

Sponsor Mid Lifers

Athlete

Self-Managed

National
Reach
High
Response Rate

For brands

Want our team to run a deal with Mid Lifers, or find athletes like them?

Our Account Managers handle outreach, negotiation and delivery for brands on the platform.

About Mid Lifers — athlete

Mid Lifers is a Colorado-based midlife comedy and lifestyle creator who blends relatable humor, aging-related content, and everyday family moments into highly shareable short-form posts. With a brand-safe, female-leaning audience and content that resonates strongly with Gen X and 40+ consumers, this account is a natural fit for fashion, beauty, wellness, and travel campaigns.


Overview

🎂56
·
👩Female
📍Greenwood VillageColoradoUnited States

Pre-Packaged Projects

Frequently asked questions

Promote your brand and sponsor Mid Lifers today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

FashionAccessoriesApparelSkin CareHealth & WellnessFashionBeautyTravelMoviesCookingSwimmingYoga

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the Mid Lifers promoting your product.

$100
User Generated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$900
Estimated Price
Sign up to start an offer

Appearance Deal

Have Mid Lifers make a live appearance at your next event

$150
Estimated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

Login to request help

Frequently asked questions

Brands can sponsor Mid Lifers on OpenSponsorship by creating a free account, browsing Mid Lifers's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.

Mid Lifers is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.

According to OpenSponsorship, estimated pricing to sponsor Mid Lifers starts at $100 for a social media post, $150 for a appearance and $900 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, Mid Lifers's audience includes 743K+ Instagram followers, interests including Fashion, Accessories, Apparel, Skin Care, Health & Wellness, and more, based in Greenwood Village, Colorado, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Every brand running an influencer campaign on a cost-per-acquisition target eventually asks the same question: how many people will click the link? It decides how many creators you need, and whether your CAC target is realistic before you spend a dollar.

October 29, 2026

How to Measure Influencer Marketing ROI: A 5-Step Framework

How to Measure Influencer Marketing ROI: A 5-Step Framework

 

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.

October 28, 2026

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Every influencer marketing article tells you the same thing: micro-influencers are better value. Almost none of them show you the receipts. So we pulled ours.

July 15, 2026

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Skip Kids and Mid-Life Crisis, 'Have a Dog Instead' Urge SPCA and Special — LBB - LBB - Little Black Book

November 9, 2026

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Lower Moreland grad launches ERAs Health & Longevity, new direct primary care practice in Blue Bell - Glenside Local

September 6, 2026

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The Sunday hangover may be a thing of the past for many mid-lifers, but can we undo years of binge-drinking? - Irish Independent

October 2, 2026

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A growing social scene for the 40-plus in Bengaluru - Deccan Herald

September 16, 2026

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RUTH SUNDERLAND: Why John Lewis's troubles should worry Middle Britain - This is Money

September 14, 2026

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Too young to retire, too old to hire – the crisis engulfing the over-55s - The i Paper

September 23, 2026

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