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Malou Peterson is an adventure-driven skier and outdoor creator whose content combines elite snow culture, expedition travel, and highly visual brand storytelling. With a global footprint across Iceland, Japan, Alaska, Greenland, Norway, and Sweden, she’s a strong fit for performance apparel, winter sports, travel, and overland lifestyle campaigns.
Skier @arcticmountainclub ⚡️ Supported by @armadaskis @fordbronco @smartwool @stadium_jointhemovement @drinkmagna @100percentsnow
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Malou Peterson promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Malou Peterson make a live appearance at your next event
Brands can sponsor Malou Peterson on OpenSponsorship by creating a free account, browsing Malou Peterson's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Malou Peterson is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Malou Peterson starts at $6,540 for a social media post, $9,810 for a appearance and $58,860 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Malou Peterson's audience includes 303K+ Instagram followers, interests including Activewear, Fitness & Performance, Travel, Photography, Skiing, and more, based in Revelstoke, BC, Canada. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026