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Leonard Williams is a high-impact Seattle Seahawks defensive tackle with the kind of mainstream reach and authentic personality brands look for in a long-term influencer partner. Beyond his NFL credibility, his content naturally blends family life, food, fishing, gardening, and trading card game culture, giving sponsors a versatile creator who connects with sports fans and everyday audiences alike.
Pro Bowler, 6th Overall Draft Pick, Jets Starting Defensive End,
2016 Pro-Bowler
PFWA All-Rookie Team 2015
2-time First-Team All-Pac 12
2-time First-Team All-American
Pac-12 Defensive Freshman of the Year 2012
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Leonard Williams promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Leonard Williams make a live appearance at your next event
Brands can sponsor Leonard Williams on OpenSponsorship by creating a free account, browsing Leonard Williams's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Leonard Williams is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Leonard Williams starts at $10,000 for a social media post, $15,000 for a appearance and $90,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Leonard Williams's audience includes 245K+ Instagram followers, interests including Home Life, Marriage & Family, Food & Drink, Reading, Art, and more, based in Los Angeles, California, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026