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Lance Briggs brings instant credibility as a Chicago Bears legend and former Pro Bowl linebacker with a strong, engaged audience of football fans. His content blends NFL commentary, Chicago sports culture, and community-driven youth football initiatives, making him a natural fit for brands that want authentic reach with sports-minded consumers.
Former linebacker for the Chicago Bears. Played all 12 years of his career in Chicago
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Lance Briggs promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Lance Briggs make a live appearance at your next event
Brands can sponsor Lance Briggs on OpenSponsorship by creating a free account, browsing Lance Briggs's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Lance Briggs is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Lance Briggs starts at $4,000 for a social media post, $6,000 for a appearance and $36,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Lance Briggs's audience includes 68K+ Instagram followers, interests including Food & Drink, Alcohol, Football, Sports Media, Youth Football, and more, based in Chicago, IL, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026