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Aaron Williams is a former Buffalo Bills defensive back and University of Texas alum who brings strong credibility with football fans and sports audiences. His content blends NFL and Texas Longhorns storytelling with community-minded, personality-driven posts, making him a natural fit for brands looking to reach engaged, sports-savvy followers.
Aaron is a former NFL player who played for the Buffalo Bills.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Aaron Williams promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Aaron Williams make a live appearance at your next event
Brands can sponsor Aaron Williams on OpenSponsorship by creating a free account, browsing Aaron Williams's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Aaron Williams is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Aaron Williams starts at $4,000 for a social media post, $6,000 for a appearance and $36,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Aaron Williams's audience includes 63K+ Instagram followers, based in Buffalo, New York, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026