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  3. Gemma Houghton

Gemma Houghton profile image

Sponsor Gemma Houghton

AFL Women's
Australia
Athlete

Self-Managed

Rugby - Port Adelaide Football Club
Local
Reach
High
Response Rate

For brands

Want our team to run a deal with Gemma Houghton, or find athletes like them?

Our Account Managers handle outreach, negotiation and delivery for brands on the platform.

About Gemma Houghton — AFL Women's rugby athlete

Gemma Houghton is a highly marketable professional athlete with a strong, authentic presence rooted in elite sport, family life, and community-minded storytelling. As an AFLW star for Port Adelaide, she offers brands a compelling mix of performance credibility, lifestyle content, and warm, relatable engagement that resonates well beyond the field.


Why you should sponsor me for your next influencer campaign?

 Gemma Houghton is an Australian Rules footballer playing for the Fremantle Football Club in the AFL Women's competition in Australia. Houghton was recruited by Fremantle as a free agent in October 2016. <br> <br> Gemma had a career best season in 2019 kicking nine goals to be the club's leading goalkicker. Her athleticism and strong marking was recognised with selection in the 2019 AFL Women's All-Australian team. She was a constant threat up forward, with her pace and contested marking ability making her a tough match-up for any defender. She also proved her versatility by pitching in as a second ruck option. <br> <br> The strong and mobile star forward played every game in 2020 earning All-Australian team selection for the second straight season and finished fourth in the club's best and fairest. <br> <br> Gemma undertook a running program in the off-season and returned to post a personal best 2km time, indicating her game to go to another level. She will play a vital role in 2021 in what will be a very formidable Fremantle Dockers team pushing for their first premiership win. <br> <br> Houghton has strong leadership qualities and her character and attitude is of a high standard which makes her a standout role model to the younger generation. Gemma is a strong marketable and brandable asset with her empowering athlete look and physique. She would be perfect in the eyes of brands marketing campaigns and ambassador type roles. <br> <br> Career Highlights <br> <br> 2020, 2019 AFL Women's All-Australian <br> <br> 2021, 2019 Fremantle Leading Goalkicker <br> <br> 2018 Swan Districts WAWFL Best and Fairest

Overview

🎂32
·
👩Female
📍AdelaideSouth AustraliaAustralia
AFL Women's

Port Adelaide Football Club

Australia

www.gemmahoughton.com

Pre-Packaged Projects

Frequently asked questions

Promote your brand and sponsor Gemma Houghton today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

Marriage & FamilyKidsHealth & WellnessFitness & PerformanceFood & DrinkActivewearHome LifeFootballCultureFoodIndigenousWildlifeNatureBeachHealth

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the Gemma Houghton promoting your product.

$720
User Generated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$6,480
User Generated Price
Sign up to start an offer

Appearance Deal

Have Gemma Houghton make a live appearance at your next event

$4,800
User Generated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

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Frequently asked questions

Brands can sponsor Gemma Houghton on OpenSponsorship by creating a free account, browsing Gemma Houghton's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.

Gemma Houghton is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.

According to OpenSponsorship, estimated pricing to sponsor Gemma Houghton starts at $720 for a social media post, $4,800 for a appearance and $6,480 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, Gemma Houghton's audience includes 12K+ Instagram followers, interests including Marriage & Family, Kids, Health & Wellness, Fitness & Performance, Food & Drink, and more, based in Adelaide, South Australia, Australia. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Every brand running an influencer campaign on a cost-per-acquisition target eventually asks the same question: how many people will click the link? It decides how many creators you need, and whether your CAC target is realistic before you spend a dollar.

October 29, 2026

How to Measure Influencer Marketing ROI: A 5-Step Framework

How to Measure Influencer Marketing ROI: A 5-Step Framework

 

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.

October 28, 2026

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Every influencer marketing article tells you the same thing: micro-influencers are better value. Almost none of them show you the receipts. So we pulled ours.

July 15, 2026

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Pocket rocket: 'Exceptional' Houghton hits impossible kick in big moment - portadelaidefc.com.au

October 3, 2026

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AFLW 2026: How Matilda Scholz became a football powerhouse, feminist and TikTok sensation - SMH.com.au

September 18, 2026

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Port smash goalless Pies, keep AFLW finals hopes alive - The Courier | Ballarat, VIC

November 3, 2026

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The AFLW Fantasy Download: Who to buy and sell ahead of R4 - afl.com.au

September 1, 2026

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Port powers past Crows to claim another Showdown win - afl.com.au

October 3, 2026

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Strachan on Young’s rise, Round 3 review and Suns challenge - portadelaidefc.com.au

September 3, 2026

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