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Edwin van der Sar brings elite football credibility, global name recognition, and a highly engaged audience that trusts his perspective on the game. As a legendary former goalkeeper and Manchester United icon, he offers strong sponsor value for sports, travel, and lifestyle campaigns with authentic reach and premium brand association.
Edwin is a Dutch former professional soccer goalkeeper and current CEO of Ajax. During his playing career, he played for Ajax, Juventus, Fulham, Manchester United and VV Noordwijk. He is the second most capped player in the Netherlands national team's history.
AFC Ajax (Chief Executive)
Netherlands
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1 post & 1 story with the Edwin van der Sar promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Edwin van der Sar make a live appearance at your next event
Brands can sponsor Edwin van der Sar on OpenSponsorship by creating a free account, browsing Edwin van der Sar's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Edwin van der Sar is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Edwin van der Sar starts at $50,000 for a social media post, $75,000 for a appearance and $450,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Edwin van der Sar's audience includes 1.5M+ Instagram followers, interests including Food & Drink, Home Life, Pets, based in Amsterdam, North Holland, Netherlands. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026