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DJ Reed is a polished NFL defensive back for the Detroit Lions with a strong personal brand that blends elite on-field credibility, community engagement, and standout lifestyle content. From football camps and game-day moments to fashion-forward travel and family-oriented posts, he offers sponsors an authentic, high-reach creator who connects naturally with sports fans and lifestyle audiences alike.
Dennis Duane "D. J." Reed Jr. is an American football cornerback for the New York Jets of the National Football League.
Detroit Lions
Kansas State
United States
Professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the DJ Reed promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have DJ Reed make a live appearance at your next event
Brands can sponsor DJ Reed on OpenSponsorship by creating a free account, browsing DJ Reed's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
DJ Reed is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor DJ Reed starts at $4,000 for a social media post, $6,000 for a appearance and $36,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, DJ Reed's audience includes 69K+ Instagram followers, interests including Fitness & Performance, Fashion, Activewear, Marriage & Family, Home Life, and more, based in Detroit, MI, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026