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  3. Derrick Barnes

Derrick Barnes profile image

Sponsor Derrick Barnes

Athlete
American Football - Detroit Lions
Local
Reach
High
Response Rate

About Derrick Barnes — NFL american Football athlete

Derrick Barnes is a Detroit Lions linebacker and Purdue alum who brings NFL credibility, family-driven storytelling, and lifestyle appeal to brand partnerships. His Instagram content blends on-field performance, fashion, community impact, and fatherhood, making him a strong fit for campaigns that want authentic reach with a polished, premium feel.


Overview

🎂27
·
👨Male
📍DetroitMichiganUnited States

Detroit Lions

Purdue University

Pre-Packaged Projects

Frequently asked questions

Promote your brand and sponsor Derrick Barnes today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

Marriage & FamilyKidsFashionAccessoriesApparelActivewearFitness & PerformanceFashionBeautyPhotographyTravelCooking

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the Derrick Barnes promoting your product.

$4,000
Estimated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$36,000
Estimated Price
Sign up to start an offer

Appearance Deal

Have Derrick Barnes make a live appearance at your next event

$6,000
Estimated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

Login to request help

Frequently asked questions

Brands can sponsor Derrick Barnes on OpenSponsorship by creating a free account, browsing Derrick Barnes's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.

Derrick Barnes is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.

According to OpenSponsorship, estimated pricing to sponsor Derrick Barnes starts at $4,000 for a social media post, $6,000 for a appearance and $36,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, Derrick Barnes's audience includes 60K+ Instagram followers, interests including Marriage & Family, Kids, Fashion, Accessories, Apparel, and more, based in Detroit, Michigan, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.

October 6, 2026

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Every influencer marketing article tells you the same thing: micro-influencers are better value. Almost none of them show you the receipts. So we pulled ours.

July 15, 2026

America's 250th Birthday: The Brand Activation Playbook for 2026

America's 250th Birthday: The Brand Activation Playbook for 2026

2026 is the biggest year in American sports history

On July 4, 2026, the United States turns 250. The Semiquincentennial — America250 — isn't a single day; it's a Congress-chartered, yearlong national celebration running from Memorial Day 2025 through the end of 2026, with signature events in New York, Philadelphia, Washington, DC and Main Streets across the country.

July 1, 2026

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Camp Notes: Barnes excited to expand his role in Lions' defense - Detroit Lions

July 30, 2026

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Lions LB Derrick Barnes hopeful to expand role in 2026 season - Yahoo Sports

August 5, 2026

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Derrick Barnes jumps the route to pick Tyler Shough's first pass attempt in 2nd half - NFL.com

September 13, 2026

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Derrick Barnes’ Spider-Man Day With His Son Somehow Got Even Better - Sports Illustrated

September 14, 2026

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Lions' Derrick Barnes Dresses as Spider-Man with His Son in New Video for NFL Opener vs. Saints - Bleacher Report

September 13, 2026

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Derrick Barnes could flourish amid linebacker competition in Lions training camp - SideLion Report

June 25, 2026

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