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Charles Joseph McLaughlin is an active NASCAR driver with Young’s Motorsports, bringing authentic motorsports credibility, high-energy race-week content, and a blue-collar, sponsor-friendly story to the table. He’s a strong fit for brands that want visibility with racing fans and a creator who can naturally showcase products in a fast-paced, performance-driven environment.
CJ drives full time in the NASCAR Xfinity Series. He currently has partnership openings for the 2024 NASCAR Season. Each Xfinity race generates over 1.5 million viewers. On top of vehicle branding, you will also receive social media promotion, opportunity for appearances, VIP Pit Passes, etc.
Young's Motorsports
Wentworth Institute of Technology
United States
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the CJ McLaughlin promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have CJ McLaughlin make a live appearance at your next event
Brands can sponsor CJ McLaughlin on OpenSponsorship by creating a free account, browsing CJ McLaughlin's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
CJ McLaughlin is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor CJ McLaughlin starts at $6,000 for a social media post, $6,000 for a appearance and $9,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, CJ McLaughlin's audience includes 8K+ Instagram followers, interests including Home Life, Food & Drink, Cars, Racing, E-Sports, based in Nashville, TN, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026