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Deven Farthing is a professional jet ski racer and 3x Pro World Champion with a polished motorsports brand built around speed, competition, and high-energy visual storytelling. With Monster Energy association, Farthing Racing, and a strong presence in watersports content, he offers sponsors a performance-driven athlete who can reach adrenaline, outdoor, and action-sports audiences.
Authentic Brand Representation I don’t just wear logos — I genuinely use, believe in, and talk about the brands I work with. My audience trusts me because everything I promote is real. Consistent Exposure On & Off the Track I compete year-round and stay active on social media, giving sponsors visibility not just on race day, but during training, travel, and everyday lifestyle content. Highly Engaged, Niche Audience My followers are motorsports, performance, and action-sports focused — the exact demographic brands want to reach. Engagement matters more than raw numbers, and mine is strong. Professional & Reliable Partner I treat sponsorships like business partnerships. I deliver content on time, communicate clearly, and represent brands in a way that adds value, not risk. Event & Appearance Value From races to appearances and promotions, I bring energy, approachability, and credibility that helps brands connect directly with customers and fans. Long-Term Growth Potential I’m building a career and personal brand, not chasing one-off deals. Sponsors who work with me grow alongside me as my reach and results continue to expand.
Farthing Racing
University of Tennessee, Knoxville
United States
3x Pro World Champion
2021 Pro Rookie of the Year
9x National Champion
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Deven Farthing promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Deven Farthing make a live appearance at your next event
Brands can sponsor Deven Farthing on OpenSponsorship by creating a free account, browsing Deven Farthing's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Deven Farthing is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Deven Farthing starts at $300 for a social media post, $1,440 for a appearance and $7,200 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Deven Farthing's audience includes 4K+ Instagram followers, interests including Health & Wellness, Fitness & Performance, Activewear, Travel, Fishing, based in Acworth, Georgia, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026