
Self-Managed
For brands
Our Account Managers handle outreach, negotiation and delivery for brands on the platform.
Caleb Murphy is an Atlanta-based football athlete with a polished, lifestyle-forward Instagram presence and clear brand appeal for performance, fashion, travel, and dining campaigns. His mix of athletic credibility, overseas experience, and authentic family-and-friends content makes him a strong fit for sponsors looking to reach an engaged sports audience without feeling overly promotional.
Hope all is well , I am a current professional basketball player who recently just signed with Flylligen Lions in Bergen , Norway. I attended the University of South Florida , DePaul University, & University of Massachusetts Lowell. Currently living in Atlanta , Georgia with my amazing 2 year old son & beautiful girlfriend. Recently just signed a NBA G League Contract but felt it would be a better situation to go over the water instead. I feel I would be a great fit to work with many different brands & campaigns because I could do an amazing job promoting or whatever is asked. I also have a pretty big & engaging following on Instagram & Tik Tok which will continue to grow as I have been making content.
Fyllingen Lions
Norway
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Caleb Murphy promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Caleb Murphy make a live appearance at your next event
Brands can sponsor Caleb Murphy on OpenSponsorship by creating a free account, browsing Caleb Murphy's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Caleb Murphy is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Caleb Murphy starts at $2,160 for a social media post, $4,200 for a appearance and $6,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Caleb Murphy's audience includes 89K+ Instagram followers, interests including Fitness & Performance, Activewear, Fashion, Travel, Eating Out, and more, based in Atlanta, Georgia, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026