Sponsor Brandon Zingale

In Q1 of 2024, we've seen some seriously cool collaborations between brands and athletes. It's like every time you scroll through your feed, there's another awesome partnership popping up, showing us how creative these partnerships can get. Here at OpenSponsorship, we've been in the thick of it, matching up companies with some of the most talented athletes around. And let me tell you, it’s been a blast! We’ve got stories of underdogs, tales of massive wins, and everything in between. In this post, we’re diving into 10 of our all-time favorite athlete deals from the past quarter. Trust me, these are the kind of partnerships that not only get fans excited but also shake up the marketing game in a big way.

Deals, deals, deals! We absolutely love to see the content coming out from athlete and brand collaborations. We put together 20 of our favorite deals that have happened on OpenSponsorship. Some of them are hilarious Instagram reels that show off brands. Others are behind the scenes of an athlete's training and the products that help them improve every day. 

On July 4, 2026, the United States turns 250. The Semiquincentennial — America250 — isn't a single day; it's a Congress-chartered, yearlong national celebration running from Memorial Day 2025 through the end of 2026, with signature events in New York, Philadelphia, Washington, DC and Main Streets across the country.