Content Creator Sponsorship - Sponsor Content Creators | OpenSponsorship
Sports-adjacent content creators combine the reach of digital media with the authentic credibility of the sports world — reaching highly engaged audiences across fitness, lifestyle, sports commentary, and wellness niches. With 50% of OpenSponsorship deals now involving non-athlete creators, content creators are a growing and cost-effective part of any modern sponsorship strategy. Browse sports and fitness content creators available for brand partnerships on OpenSponsorship.
| Name | Followers | Engagement |
|---|---|---|
| 520.9K | 3.8K | |
| 518.7K | 18.4K | |
| 517.3K | 6.1K | |
| 515.2K | 7.4K | |
| 514.5K | 24.4K | |
| 505.8K | 301 | |
| 504.6K | 2.2K | |
| 500.6K | 79.0K | |
| 499.8K | 2.2K | |
| 497.1K | 30.5K | |
| 475.2K | 86.2K | |
| 472.9K | 4.8K |
Why sponsor Content Creator creators on OpenSponsorship
From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.
1,565 creators
Browse and filter content creator creators on OpenSponsorship — audience, location, platform, and more.
Typical social post range
$2,600–$13,000 among creators in this list (from listed pricing).
Average audience size
About 345K followers on average across this list — use filters to go bigger or smaller.
Strongest platform
Instagram leads this category.
Top markets
United States, US, Canada.
7x average ROI
Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.