Content Creator Sponsorship - Sponsor Content Creators
Sports-adjacent content creators combine the reach of digital media with the authentic credibility of the sports world — reaching highly engaged audiences across fitness, lifestyle, sports commentary, and wellness niches. With 50% of OpenSponsorship deals now involving non-athlete creators, content creators are a growing and cost-effective part of any modern sponsorship strategy. Browse sports and fitness content creators available for brand partnerships on OpenSponsorship.
| Name | Followers | Engagement |
|---|---|---|
| 23.1M | 195.8K | |
| 20.8M | 96.5K | |
| 18.0M | 11.1K | |
| 18.0M | 12.7K | |
| 16.8M | 2.1M | |
| 16.4M | 130.1K | |
| 12.9M | 815.1K | |
| 12.2M | 0 | |
| 9.3M | 13.0K | |
| 8.9M | 35.7K | |
| 8.3M | 0 | |
| 8.2M | 113.1K |
Why sponsor Content Creator creators on OpenSponsorship
From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.
1,717 creators
Browse and filter content creator creators on OpenSponsorship — audience, location, platform, and more.
Typical social post range
$2,700–$13,000 among creators in this list (from listed pricing).
Average audience size
About 398K followers on average across this list — use filters to go bigger or smaller.
Strongest platform
Instagram leads this category.
Top markets
United States, US, India.
7x average ROI
Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.