
Nicki Collen is the head coach of Baylor women’s basketball and a polished, high-visibility leader in women’s sports. She brings a strong sports audience, community-facing credibility, and an authentic connection to basketball, coaching, and performance-driven brands.
Nicki Collen was named head coach of the Atlanta Dream on October 30, 2017. In her first season at the helm, Collen led the Dream to franchise-best 23-11 record and the No. 2 overall seed entering the 2018 WNBA Playoffs. For her work, the first-year head coach was named WNBA Coach of the Year. Her 2018 team tied a franchise-best 13 home wins and won 10 games on the road, the most ever by a Dream squad. Collen came to the Dream after pair of successful seasons as an assistant coach for the Connecticut Sun. Working for 2017 WNBA Coach of the Year Curt Miller, Collen helped the Sun compile an impressive 21-13 record and finished with the fourth-best regular season record in the WNBA, earning the franchise’s first postseason appearance since 2012. Connecticut, who lost former No. 1 pick Chiney Ogwumike to injury prior to the 2017 season, improve on a 14-20 record in 2016. Prior to moving to Connecticut, Collen served under head coach Karl Smesko at Florida Gulf Coast. Joining the staff in July of 2014, Collen helped guide the Eagles to consecutive 30-win seasons. The 2015-16 team recently completed a 33-6 campaign with a trip to the WNIT Championship game, where it was edged by South Dakota on April 2nd. The 2014-15 Eagles were 31-3 with a 26-game winning streak and an undefeated record in the Atlantic Sun Conference. That team also made history with its first Division I national ranking and its first NCAA Tournament victory, a 75-67 win over 10th-seeded Oklahoma State. Before moving to FGCU, Collen enjoyed great success as an assistant coach at Arkansas, Louisville, Ball State and Colorado State. During her nine seasons as an assistant coach at the collegiate level, Collen helped teams reached three NCAA tournaments and five WNITs. Collen played one year of professional basketball with the BCM Alexandros team in Greece. As a player at Purdue, Collen was a member of Big 10 championship teams that advanced to the Final Four in 1994 and the Elite Eight in 1995. Collen transferred to Marquette as a junior, competing in two more NCAA tournaments while also securing a Bachelor of Science degree in Mechanical Engineering. Collen and her husband Tom have three children, Connor, Reese and Logan.
Baylor Bears women's basketball
Marquette University
2018 WNBA Coach of the Year
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1 post & 1 story with the Nicki Collen promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Nicki Collen make a live appearance at your next event
Brands can sponsor Nicki Collen on OpenSponsorship by creating a free account, browsing Nicki Collen's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Nicki Collen is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Nicki Collen starts at $4,000 for a social media post, $6,000 for a appearance and $36,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Nicki Collen's audience includes 11K+ Instagram followers, interests including Home Life, Marriage & Family, Kids, Pets, Travel, and more, based in Atlanta, Georgia, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.
October 6, 2026