
For brands
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Matt James is a New York City-based creator whose content blends food, fitness, and faith with a strong eye for restaurant discovery and lifestyle storytelling. He’s a strong fit for brands looking to reach an engaged audience through authentic dining, wellness, and city-living content that feels polished, relatable, and highly shareable.
🍴 Food 🏃🏾 Fitness 🙏🏾 Faith | @lululemon
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Matt James promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Matt James make a live appearance at your next event
Brands can sponsor Matt James on OpenSponsorship by creating a free account, browsing Matt James's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this content creator.
Matt James is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this content creator.
According to OpenSponsorship, estimated pricing to sponsor Matt James starts at $15,000 for a social media post, $22,500 for a appearance and $135,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Matt James's audience includes 881K+ Instagram followers, interests including Fitness & Performance, Food & Drink, Food, Fitness, Faith, and more, based in New York City, New York, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026