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John Florence profile image

Sponsor John Florence

United States
Athlete
Surfing
International
Reach
High
Response Rate

About John Florence — Olympics surfing athlete

John Florence is a world champion surfer and 2x Olympian with a highly engaged audience built around elite performance, ocean adventure, and authentic travel-driven storytelling. His content blends premium surf action with lifestyle and brand-friendly visuals, making him a strong fit for campaigns that want credibility, reach, and a true connection to the water.


Why you should sponsor me for your next influencer campaign?

 John "John John" Alexander Florence is an American professional surfer. He is known as "one of the most dominant pipe surfers of his era" and won back-to-back world titles on the 2016 World Surf League and 2017 World Surf League Men's Championship Tour. One of the most famous surfers out there!

Overview

🎂34
·
👨Male
📍HonoluluHawaiiUnited States

United States

Pre-Packaged Projects

Frequently asked questions

Promote your brand and sponsor John Florence today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

Fitness & PerformanceActivewearTravelPhotographySailingFishingBeauty

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the John Florence promoting your product.

$12,000
User Generated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$90,000
User Generated Price
Sign up to start an offer

Appearance Deal

Have John Florence make a live appearance at your next event

$6,000
User Generated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

Login to request help

Frequently asked questions

Brands can sponsor John Florence on OpenSponsorship by creating a free account, browsing John Florence's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.

John Florence is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.

According to OpenSponsorship, estimated pricing to sponsor John Florence starts at $12,000 for a social media post, $6,000 for a appearance and $90,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, John Florence's audience includes 1.7M+ Instagram followers, interests including Fitness & Performance, Activewear, Travel, Photography, Sailing, and more, based in Honolulu, Hawaii, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Influencer Marketing Benchmarks: How Many Viewers Click an Influencer's Link? (2026)

Every brand running an influencer campaign on a cost-per-acquisition target eventually asks the same question: how many people will click the link? It decides how many creators you need, and whether your CAC target is realistic before you spend a dollar.

October 29, 2026

How to Measure Influencer Marketing ROI: A 5-Step Framework

How to Measure Influencer Marketing ROI: A 5-Step Framework

 

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.

October 28, 2026

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

How Genisys Credit Union Built a Multi-Year Detroit Lions Athlete Program

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.

October 6, 2026

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Watch John John Florence Face a Terrifying Below-Sea-Level Slab on the Biggest Swell of the Year (Video) - SURFER Magazine

October 7, 2026

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"One Of The Best Ever" John John Florence, Three-time World Champ, 1992-2026 - BeachGrit.com

October 26, 2026

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John John Florence and the Family Explore the Caribbean - The Inertia

August 24, 2026

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The Real Reason John John Florence Refuses To Come Back - Surf News Network

September 20, 2026

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John Florence vs. The World’s Toughest Beach Break - STAB

August 6, 2026

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John John Florence Finds Secret Waves on the ‘Other Side of the World’ (Video) - SURFER Magazine

August 3, 2026

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