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Ilia Topuria is a double UFC World Champion whose audience is built around elite performance, discipline, and a polished global sports-lifestyle image. He’s an ideal partner for brands looking to align with a proven winner who naturally blends combat sports credibility with fashion, activewear, and premium lifestyle content.
Ilia Topuria (born January 21, 1997) is a Georgian and Spanish mixed martial artist who competes in the Lightweight and Featherweight divisions of the Ultimate Fighting Championship. As of December 13, 2022, he is #9 in the UFC featherweight rankings.
Cycling
Topuria Team
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1 post & 1 story with the Ilia Topuria promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Ilia Topuria make a live appearance at your next event
Brands can sponsor Ilia Topuria on OpenSponsorship by creating a free account, browsing Ilia Topuria's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Ilia Topuria is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Ilia Topuria starts at $24,000 for a social media post, $14,400 for a appearance and $216,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Ilia Topuria's audience includes 18.9M+ Instagram followers, interests including Fitness & Performance, Apparel, Activewear, Fashion, Fashion, and more. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026