
Self-Managed
Dane Smith is a former professional basketball player and University of Tennessee at Martin alum who brings real on-court credibility to basketball development, coaching, and athlete mentoring. Based in Toronto and active through Top of the AM, he’s a strong fit for brands looking to connect with serious hoopers, families, and performance-minded sports audiences.
A gifted but hard-working athlete, Smith is known as much for his humble, self-effacing attitude as he is for playing on the basketball court. His discipline and competitive style of play on and off the court is what makes him stand out from other athletes. Smith has been profiled by Nike and the Toronto Raptors featured in the We The North Campaign. He appeared in international television commercials and starred in numerous documentary films, including the 6 part series Heart of the city rise-up done by Nike and Ballislife. Smith received an athletic scholarship to The University of Tennessee at Martin, where he double-majored in bachelor of science and human health and business after school smith became the first in his family to play professional basketball overseas. During his playing career smith founded in 2008, a brand called Varna Lifestyle Canada, which gives back to the community through a variety of outreach programs and donations. The mission of the brand is to positively impact the lives of those living in under-served communities through 4 key focus areas –, social development, anti-violence, recreation & community outreach. We support programs & services that empower & inspire the less fortunate to transcend their circumstances. To this day, he maintains his simple existence, living in Toronto.
Soccer (Football), American Football
Top of the AM
University of Tennessee, Martin
Canada
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Dane Smith promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Dane Smith make a live appearance at your next event
Brands can sponsor Dane Smith on OpenSponsorship by creating a free account, browsing Dane Smith's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Dane Smith is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Dane Smith starts at $4,800 for a social media post, $9,600 for a appearance and $28,800 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Dane Smith's audience includes 26K+ Instagram followers, interests including Fitness & Performance, Health & Wellness, Activewear, Basketball, Travel, and more, based in Toronto, ON, Canada. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.
October 6, 2026