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  3. Colton Underwood

Colton Underwood profile image

Sponsor Colton Underwood

Content Creator (retired)
International
Reach
High
Response Rate

For brands

Want our team to run a deal with Colton Underwood, or find content creators like them?

Our Account Managers handle outreach, negotiation and delivery for brands on the platform.

About Colton Underwood — content creator

Colton Underwood is a well-known lifestyle and family creator who blends mainstream recognition with warm, authentic storytelling. As a husband, dad, and polished on-camera personality, he’s a strong fit for campaigns in family, travel, home, fashion, wellness, and premium consumer brands that want trust, reach, and a visually elevated voice.


Why you should sponsor me for your next influencer campaign?

 husband, dad, adventurer, coffee addict, Aquarius, TV producer & Host, NYT best seller and a human being.

Overview

🎂34
·
👨Male
📍CaliforniaUnited States

Is Retired

Pre-Packaged Projects

Frequently asked questions

Promote your brand and sponsor Colton Underwood today!

New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.

Marriage & FamilyKidsPetsHome LifeReadingPhotographyTravelCoffeeBeautyFashionHome & Interior DesignPets

Pre-Packaged Projects

Social Media Deal

1 post & 1 story with the Colton Underwood promoting your product.

$50,000
Estimated Price
Sign up to start an offer

Brand Ambassador Deal

Long-term deal involving appearances, photoshoots, social media and more.

$450,000
Estimated Price
Sign up to start an offer

Appearance Deal

Have Colton Underwood make a live appearance at your next event

$75,000
Estimated Price
Sign up to start an offer

Custom

Need help on a custom package for this athlete?

Login to request help

Frequently asked questions

Brands can sponsor Colton Underwood on OpenSponsorship by creating a free account, browsing Colton Underwood's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this content creator.

Colton Underwood is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this content creator.

According to OpenSponsorship, estimated pricing to sponsor Colton Underwood starts at $50,000 for a social media post, $75,000 for a appearance and $450,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.

According to OpenSponsorship, Colton Underwood's audience includes 1.8M+ Instagram followers, interests including Marriage & Family, Kids, Pets, Home Life, Reading, and more, based in California, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How to Measure Influencer Marketing ROI: A 5-Step Framework

How to Measure Influencer Marketing ROI: A 5-Step Framework

 

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.

October 28, 2026

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Nano vs Micro vs Mega Influencers: What 1,527 Creator Campaigns Reveal About Cost and ROI

Every influencer marketing article tells you the same thing: micro-influencers are better value. Almost none of them show you the receipts. So we pulled ours.

July 15, 2026

America's 250th Birthday: The Brand Activation Playbook for 2026

America's 250th Birthday: The Brand Activation Playbook for 2026

2026 is the biggest year in American sports history

On July 4, 2026, the United States turns 250. The Semiquincentennial — America250 — isn't a single day; it's a Congress-chartered, yearlong national celebration running from Memorial Day 2025 through the end of 2026, with signature events in New York, Philadelphia, Washington, DC and Main Streets across the country.

July 1, 2026

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Colton Underwood Reveals He Moved His Family to the East Coast — Find Out Where! - Bachelor Nation

September 11, 2026

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Colton Underwood Turned Tommy John’s New Underwear Campaign Into a High-Noon Standoff - Men's Journal

October 15, 2026

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Bachelor’s Colton Underwood Moves Out of Los Angeles to ‘Get His Farm’: ‘Ready for the Next Chapter’ - Us Weekly

August 31, 2026

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Tommy John’s Fall Campaign Features NFL Offensive Lineman in Their Undies - WWD

August 20, 2026

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Colton Underwood Reveals He’s Moving and Reflects on Living in L.A.: ‘Time for a Reset’ - Bachelor Nation

September 1, 2026

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Brief Encounter: NFLers Prowl the Catwalk for Tommy John - Muse by Clio

August 20, 2026

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