
Bo Jackson remains one of the most iconic multi-sport athletes ever, with unmatched credibility across football, baseball, and performance-driven storytelling. He’s a powerful fit for brands that want authentic sports legacy, broad mainstream recognition, and a trusted voice around health, recovery, and active living.
Vincent Edward "Bo" Jackson (born November 30, 1962) is an American former professional baseball and football player. He is the only professional athlete in history to be named an All-Star in two major North American sports. Jackson's achievements at the elite levels of multiple sports have given him a reputation as one of the greatest athletes.
Baseball
Auburn University
United States
Has access to a professional photographer
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Bo Jackson promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Bo Jackson make a live appearance at your next event
Brands can sponsor Bo Jackson on OpenSponsorship by creating a free account, browsing Bo Jackson's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Bo Jackson is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Bo Jackson starts at $10,000 for a social media post, $15,000 for a appearance and $90,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Bo Jackson's audience includes 192K+ Instagram followers, interests including Fitness & Performance, Health & Wellness, Fitness, Sports Entertainment, Health, based in Birmingham, AL, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.
October 6, 2026