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AJ Lapray is a basketball-focused creator and former college athlete with strong family and lifestyle appeal. With content spanning hoops, outdoor living, food, shoes, and authentic day-to-day moments, he offers brands a relatable voice and a built-in audience that connects with sports culture and real-life storytelling.
AJ is a former division 1 basketball player with a growing YouTube following of over 100,000 subscribers. He embodies positive energy and empowers generations of basketball players to be the best they can be. Brands should sponsor AJ due to his inspirational story of overcoming injuries and embracing adversity.
University of Oregon, Pepperdine University, & Rice University
United States
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the AJ Lapray promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have AJ Lapray make a live appearance at your next event
Brands can sponsor AJ Lapray on OpenSponsorship by creating a free account, browsing AJ Lapray's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
AJ Lapray is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor AJ Lapray starts at $15,000 for a social media post, $22,500 for a appearance and $135,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, AJ Lapray's audience includes 51K+ Instagram followers, interests including Marriage & Family, Kids, Home Life, Activewear, Basketball, and more, based in Salem, OR, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026