Sponsor Shannon Hale

When launching an athlete sponsorship or influencer marketing campaign, a data-driven strategy is the difference between a one-off post and a measurable return on investment. As the creator economy trends evolve, we have refined our methodology into a proven 6-Step Influencer Marketing Process that ensures our clients hit their marketing goals and maximize their sports sponsorship ROI.

National Runners Month celebrates the dedication, passion, and achievements of runners around the world. Throughout the month, runners of all levels unite to showcase their love for the sport through races, challenges, and community events. It's a time to honor the physical and mental benefits of running, as well as the camaraderie that comes with being part of the running community. OpenSponsorship, a platform connecting brands with athletes, plays a significant role in supporting runners during this month and beyond. Partnering with notable athletes such as Hunter Woodhall, Sanya Richards Ross, and Emma Coburn, OpenSponsorship facilitates opportunities for brands to collaborate with these runners on sponsorship deals, promoting products, events, and initiatives that resonate with the running community. As National Runners Month unfolds, OpenSponsorship continues to empower athletes and brands alike to make meaningful connections and celebrate the spirit of running.

Creating a meaningful connection between athletes and your brand on Earth Day can elevate your brand's visibility, foster a deeper sense of community engagement, and underscore your commitment to environmental stewardship. Our team has developed ten innovative ideas for direct-to-consumer (D2C) health food, supplements, beverages, sporting goods, training equipment, and other brands to collaborate with athletes for Earth Day initiatives. This guide aims to help you leverage the power of athlete partnerships to champion environmental causes while promoting your brand authentically and effectively.