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Lily Riley is an Australia-based powerlifter and online strength coach whose brand is built on elite lifting numbers, competition credibility, and authentic performance-focused content. She’s an excellent fit for fitness, activewear, recovery, and sports nutrition campaigns that want a strong, high-trust athlete voice.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Lily Riley promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Lily Riley make a live appearance at your next event
Brands can sponsor Lily Riley on OpenSponsorship by creating a free account, browsing Lily Riley's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Lily Riley is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Lily Riley starts at $600 for a social media post, $6,000 for a appearance and $7,200 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Lily Riley's audience includes 164K+ Instagram followers, interests including Fitness & Performance, Activewear, Fitness, Strength Training, Travel, based in Australia. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026