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George Pickens is a dynamic NFL wide receiver with the Dallas Cowboys, bringing elite on-field highlight potential and strong crossover appeal for sports, performance, and lifestyle campaigns. His bold personality, game-day visibility, and engaged football audience make him a strong fit for brands looking to reach passionate fans with authentic athlete-driven content.
George Malik Pickens Jr. (born March 4, 2001) is an American football wide receiver for the Dallas Cowboys of the National Football League (NFL). He played college football at Georgia and was drafted by the Steelers in the second round of the 2022 NFL Draft.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the George Pickens promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have George Pickens make a live appearance at your next event
Brands can sponsor George Pickens on OpenSponsorship by creating a free account, browsing George Pickens's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
George Pickens is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor George Pickens starts at $15,000 for a social media post, $22,500 for a appearance and $135,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, George Pickens's audience includes 668K+ Instagram followers, interests including Fitness & Performance, Activewear, based in Dallas, Texas, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026