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Dale Murphy is a two-time NL MVP and seven-time MLB All-Star whose name still carries real weight with baseball fans across generations. Today, his Instagram blends legacy, family, and live fan experiences—making him a strong fit for brands looking to reach a loyal sports audience through an authentic, high-trust personality.
Dale Murphy had a 20 year professional baseball career—primarily with The Atlanta Braves but also with the Philadelphia Phillies and Colorado Rockies for a short time. He was the youngest player ever to win back-to-back NL MLB MVP Awards. Father of 8 (7 boys, 1 girl) and Grandfather of 15. Married to Nancy Murphy for almost 42 years. Loves to play golf, hike in the mountains, work in his garden, mountain bike, paint, and play with his grandkids (among other things!)
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Dale Murphy promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Dale Murphy make a live appearance at your next event
Brands can sponsor Dale Murphy on OpenSponsorship by creating a free account, browsing Dale Murphy's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Dale Murphy is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Dale Murphy starts at $3,000 for a social media post, $18,000 for a appearance and $60,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Dale Murphy's audience includes 22K+ Instagram followers, interests including Home Life, Marriage & Family, Kids, Reading, Cooking, and more, based in Salt Lake City, Utah, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026