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Beck O'Daniel is a Kentucky track and field athlete with an easy, authentic on-camera presence and a built-in audience around performance, sport, and music. As a UK alum with a clean lifestyle fit and credible athletic story, he’s a strong sponsor partner for brands that want reach with a relatable, high-trust creator.
I have a far reach of people I interact with. While I am a member of the athletics program, I also am a member of the honors college and have close friends in Greek life, giving me a diverse crowd to interact with. I am also in a popular band that travels the state.
New to athlete partnerships? See how sports sponsorship works on OpenSponsorship.
1 post & 1 story with the Beck O'Daniel promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Beck O'Daniel make a live appearance at your next event
Brands can sponsor Beck O'Daniel on OpenSponsorship by creating a free account, browsing Beck O'Daniel's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Beck O'Daniel is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Beck O'Daniel starts at $100 for a social media post, $120 for a appearance and $240 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Beck O'Daniel's audience includes 2K+ Instagram followers, interests including Fitness & Performance, Apparel, Music, based in Louisville, Kentucky, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

How do you measure influencer marketing ROI when half the numbers social media gives you are vanity metrics? It is the question brands ask us most, and it came up again when I joined Massimo Marinelli on the Berkida Ventures Podcast. After more than ten years and thousands of brand deals with athletes and creators at OpenSponsorship, here is how we think about it, and the framework we use with our clients.
October 28, 2026