OpenSponsorship
OpenSponsorship

Content Creator Sponsorship - Sponsor Content Creators | OpenSponsorship

Sports-adjacent content creators combine the reach of digital media with the authentic credibility of the sports world — reaching highly engaged audiences across fitness, lifestyle, sports commentary, and wellness niches. With 50% of OpenSponsorship deals now involving non-athlete creators, content creators are a growing and cost-effective part of any modern sponsorship strategy. Browse sports and fitness content creators available for brand partnerships on OpenSponsorship.

Top Content Creator athletes ranked by followers
NameFollowersEngagement
Brian Bowens profile photoBrian Bowens
30.5K88
Tania Guzman profile photoTania Guzman
30.3K4.4K
Erica Davis profile photoErica Davis
30.2K6.6K
Lan Sansone profile photoLan Sansone
30.1K119.3K
Amanda Monsen profile photoAmanda Monsen
30.0K18.1K
Rebekah Fortenberry profile photoRebekah Fortenberry
30K5.7K
Zoe Gibson profile photoZoe Gibson
29.8K84
Mlamuli Mnyandu profile photoMlamuli Mnyandu
29.8K529
Mlamuli Mnyandu profile photoMlamuli Mnyandu
29.8K127
Jessica Patterson profile photoJessica Patterson
29.7K4.6K
Chantel McCabe profile photoChantel McCabe
29.6K110
Virginia Willis profile photoVirginia Willis
29.6K112

Why sponsor Content Creator creators on OpenSponsorship

From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.

  • 1,567 creators

    Browse and filter content creator creators on OpenSponsorship — audience, location, platform, and more.

  • Typical social post range

    $2,600–$12,000 among creators in this list (from listed pricing).

  • Average audience size

    About 345K followers on average across this list — use filters to go bigger or smaller.

  • Strongest platform

    Instagram leads this category.

  • Top markets

    United States, US, Canada.

  • 7x average ROI

    Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.

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Frequently Asked Questions

Among content creator creators on OpenSponsorship, typical social post pricing in this category often falls between $2,600 and $12,000. Final rates depend on deliverables, usage rights, and exclusivity — you can compare listed pricing on each profile before you message or contract.

This category includes 1,567 creators across audience sizes. The largest groups here: 545 in the local band; 525 in the regional band; 250 in the niche band; 133 in the national band (bands match our standard follower tiers from niche through global). Smaller creators often drive strong engagement; larger creators add reach — filter by followers and platform to match your goals.

In this category, the most common platforms among listed creators include Instagram, Tiktok, Youtube. You can narrow results by platform and audience to align with your content strategy.

Use location filters on OpenSponsorship to target by country, state, or city. Top countries represented in this list include United States, US, Canada. Brands and agencies in over 40 countries use the platform to run campaigns worldwide.

The average following among content creator creators in this list is about 345K. Use filters to focus above or below that range depending on whether you prioritize reach, engagement, or budget efficiency.

Many brands shortlist creators, send proposals, and agree terms within days on OpenSponsorship. The platform has supported thousands of deals end-to-end — from discovery to contracting — so you can move from search to live campaign without juggling spreadsheets or endless email threads.
Content Creator Sponsorship - Sponsor Content Creators | OpenSponsorship — Page 96 | OpenSponsorship