OpenSponsorship
OpenSponsorship

Content Creator Sponsorship - Sponsor Content Creators | OpenSponsorship

Sports-adjacent content creators combine the reach of digital media with the authentic credibility of the sports world — reaching highly engaged audiences across fitness, lifestyle, sports commentary, and wellness niches. With 50% of OpenSponsorship deals now involving non-athlete creators, content creators are a growing and cost-effective part of any modern sponsorship strategy. Browse sports and fitness content creators available for brand partnerships on OpenSponsorship.

Top Content Creator athletes ranked by followers
NameFollowersEngagement
Larry Miles profile photoLarry Miles
11.4K122
Lauren Barrett profile photoLauren Barrett
11.3K138
Sutton Huggins profile photoSutton Huggins
11.3K96
Ericka Walker profile photoEricka Walker
11.3K157
Gabriel Kacirek profile photoGabriel Kacirek
11.1K51.5K
KENNY RAMIREZ profile photoKENNY RAMIREZ
11.0K9.4K
Jack Nauseef profile photoJack Nauseef
11.0K1.1K
Jamie Francisco profile photoJamie Francisco
11.0K372
Norman Thrasher profile photoNorman Thrasher
10.9K288
Janelle Olympia profile photoJanelle Olympia
10.9K3.9K
Rounak Bhati profile photoRounak Bhati
10.9K324
Julissa Brown profile photoJulissa Brown
10.9K286

Why sponsor Content Creator creators on OpenSponsorship

From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.

  • 1,567 creators

    Browse and filter content creator creators on OpenSponsorship — audience, location, platform, and more.

  • Typical social post range

    $2,600–$12,000 among creators in this list (from listed pricing).

  • Average audience size

    About 345K followers on average across this list — use filters to go bigger or smaller.

  • Strongest platform

    Instagram leads this category.

  • Top markets

    United States, US, Canada.

  • 7x average ROI

    Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.

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Frequently Asked Questions

Among content creator creators on OpenSponsorship, typical social post pricing in this category often falls between $2,600 and $12,000. Final rates depend on deliverables, usage rights, and exclusivity — you can compare listed pricing on each profile before you message or contract.

This category includes 1,567 creators across audience sizes. The largest groups here: 545 in the local band; 525 in the regional band; 250 in the niche band; 133 in the national band (bands match our standard follower tiers from niche through global). Smaller creators often drive strong engagement; larger creators add reach — filter by followers and platform to match your goals.

In this category, the most common platforms among listed creators include Instagram, Tiktok, Youtube. You can narrow results by platform and audience to align with your content strategy.

Use location filters on OpenSponsorship to target by country, state, or city. Top countries represented in this list include United States, US, Canada. Brands and agencies in over 40 countries use the platform to run campaigns worldwide.

The average following among content creator creators in this list is about 345K. Use filters to focus above or below that range depending on whether you prioritize reach, engagement, or budget efficiency.

Many brands shortlist creators, send proposals, and agree terms within days on OpenSponsorship. The platform has supported thousands of deals end-to-end — from discovery to contracting — so you can move from search to live campaign without juggling spreadsheets or endless email threads.
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