Why you should sponsor me for your next influencer campaign?
Introduction
Jennifer Chapin has been in off-road since 2011, after an introduction to the world of dirt, she dove head first in to events, trails, and training in 2017.
Now the proud owner of a Jeep Wrangler, you can find Jennifer on the trails on a practically daily basis. She leads trail rides, teaches trail driving and safety, and rides for pleasure as well. At each of these opportunities, Jennifer shares her knowledge and experience.
It’s this sharing that endears here to both new and experienced drivers. She is real, she is knowledgeable and she is magic.
Overview
Jennifer annually sees 10,000 people at events she attends, she forms relationships with them so she is able to make solid recommendations. You can often here a debate about products happening with a follow-up of “Let’s ask Jenn.” It’s her ability to flesh out what they are trying to accomplish with their vehicle so she can make the best recommendations that creates the magic. Her knowledge of the industry serves her well because that knowledge came from action.
She worked a stint at a Jeep dealership followed by a stint at 4Wheel Parts to learn the industry from the Wholesaler side. Her work on the trails with BLM and the Forest Service helps her to see the importance of trail maintenance and trail work. Her current adventure of leading Jeep trails and teaching off-road driving skills gives her a current basis in the industry. Jennifer’s volunteer work in dozens of organizations has provided a background in people and resource management.
All of these talents taken together are what provide you with a unique opportunity.
Jennifer is that person that you have been looking for to represent your brand. She isn’t an “instafamer” who has been followed simply because she looks good, she is an influencer in the true sense of the word. Through her relationships and recommendations, she has become an expert in the field.
She can represent you in the market you need represented. Jennifer is welcome in all off-road circles because of her knowledge and professionalism, having her represent your brand becomes a no-brainer.
Offering
Jennifer is offering her expertise to you as a brand ambassador. She will be using 2020 to get out to events, at those events, she will be taking her Jeep and can represent your product and company. Consider what you pay to send representatives, you can get the same for a fraction of the cost and a positive known role model besides.
• Availability at events such as Jeep Safari, Jeep Beach, SEMA and others.
• Logo on website
• Logo on Jeep
• Promotions on social media sites
• Use of product at all training classes
• Personal reviews and use of products on YouTube videos
Conclusion
Every manufacturer out there is desperately looking for the key figure, the one who makes the difference in their marketing and sales. Jennifer Chapin is your girl for this. A tried and true professional able to attract the buyers that you need.
