NFL Sponsorship - Sponsor Football Athletes & Influencers (page 137)

NFL and football reach the largest sports audience in the United States, where posts run $870 to $4,000 and athletes average 84K followers. The roster runs from active stars like Tyreek Hill and Travis Kelce to post-career household names like Rob Gronkowski and Odell Beckham Jr, but most of the 4,696 athletes are college and regional pros you can book at local rates, and roughly 83% are based in the US. Browse 4,696 football athletes and influencers open to brand partnerships on OpenSponsorship.

Top NFL/Football athletes ranked by followers
NameFollowersEngagement
Rakim Jarrett profile photoRakim Jarrett
23.0K0
Bryce Effner profile photoBryce Effner
23.0K5.3K
Justin Renfrow profile photoJustin Renfrow
22.9K127
Nicco Marchiol profile photoNicco Marchiol
22.9K3.2K
Zech Fort profile photoZech Fort
22.9K12.3K
Xavier Hutchinson profile photoXavier Hutchinson
22.8K5.7K
RC Everbeck profile photoRC Everbeck
22.8K106
Tyrone Broden Jr. profile photoTyrone Broden Jr.
22.8K529
Michael Badgley profile photoMichael Badgley
22.8K5.9K
Cooper Barkate profile photoCooper Barkate
22.8K2.3K
Cooper Barkate profile photoCooper Barkate
22.8K1.8K
Tyson McWilliams profile photoTyson McWilliams
22.7K204

Why sponsor NFL/Football athletes on OpenSponsorship

From discovery to signed deliverables, brands use OpenSponsorship to run measurable creator campaigns with less overhead. Here is how this category stacks up — plus platform-wide benchmarks from 2,500+ brand users and 25,000+ creator profiles.

  • 4,621 athletes

    Browse and filter nfl/football athletes on OpenSponsorship — audience, location, platform, and more.

  • Typical social post range

    $400–$8,300 among creators in this list (from listed pricing).

  • Average audience size

    About 2M followers on average across this list — use filters to go bigger or smaller.

  • Strongest platform

    Twitter leads this category.

  • Top markets

    United States, US, Canada.

  • 7x average ROI

    Brands use OpenSponsorship for discovery, proposals, and contracts — 8,000+ deals across 40+ countries.

Connect with more NFL/Football athletes on OpenSponsorship

Sign up to message NFL/Football athlete

Frequently Asked Questions

Most football athletes on OpenSponsorship price a single social post between $870 and $4,000, with the top of that range set by Super Bowl names and active stars. Final rates depend on the deliverables, usage rights, and exclusivity you ask for, and every profile lists its own pricing so you can compare before you message or contract. The deeper niche and local tiers, which make up the bulk of the roster, typically come in well under that ceiling.

Instagram is the core channel with 4,121 of the 4,696 athletes active there, followed by TikTok at 415 and YouTube at 71. The audience is overwhelmingly American, which makes this the strongest category for brands selling to US households. Engagement climbs through the NFL season from September into the February Super Bowl, with extra spikes around the spring draft and the college bowl slate.

Sportswear, quick-service food, beverage, automotive, and consumer tech are the established verticals, and football is also one of the largest categories for sportsbooks and fantasy apps given how much betting now surrounds the NFL. Common formats are Instagram posts and Reels, TikTok videos, game-day and tailgate content, and appearance or autograph deals. Brands tend to plan activations around the season opener, the playoffs, and Super Bowl week.

Use the location filters to target athletes by country, state, or city. The roster is about 83% US-based, with 3,876 athletes in the United States followed by Canada and the United Kingdom, so you can build a campaign around one metro, a home team's fanbase, or a specific college program's region. This local depth is what sets football apart from smaller sports categories, where regional targeting runs thin fast.

The average following is about 84K, but that number is pulled up by a handful of stars with millions of followers. In practice the category is mostly mid-market: 2,443 athletes sit in the niche band and 1,583 in the local band, so more than 4,000 of the 4,696 profiles are reachable, engaged accounts rather than national names. Another 544 are regional, 71 national, and 55 carry international or global reach.

Create a free athlete profile, connect your social accounts, and set your own rates. Brands can then find you through search and filters, or you can pitch their open campaigns directly, with no agent required. It works whether you are an active pro, a college player, or retired from the game, and a complete profile with current follower data and clear pricing draws the most interest.