Sponsor Vitor Paschoal

Vitor Paschoal is a Brazilian Jiu-Jitsu athlete and instructor with a 3rd-degree black belt, training under the Caio Terra Association. Based in San Jose and deeply connected to family, travel, and lifestyle storytelling, he brings a credible martial arts audience and authentic personal brand fit for sponsors looking to reach engaged combat-sports fans.

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 Born and raised in Rio de Janeiro, Brazil, Vitor Paschoal had his first contact with martial arts when he started taking Muay Thai classes led by Fernando Correa at the traditional Brazilian Jiu Jitsu academy, Carlson Gracie Club. At the age of 13. He always watched Alan Moraes teaching BJJ classes at the same gym, and soon was invited to try one class. Obviously he fell in love with it, and after training MT for two years, he decided he wanted to become a Jiu Jitsu athlete only. Vitor got a lot of notoriety in the Jiu ­Jitsu scene, making him a promising athlete after a third place as a purple belt at the World Jiu­Jitsu Championship in 2011, two times South American Champion, Brazilian National Champion and Rio de Janeiro State Champion for several times. At the age of 19, his master Alan Moraes granted him a brown belt at the podium right after winning the State Championship as a purple belt. What seemed to be good turned out to be actually pretty amazing - recognition came quickly and, at the age of 20, he received a fantastic proposal from Caio Terra to train at his gym and be an instructor at the CTA ­ Caio Terra Association in San Jose, California. After 2 years participating constantly in all the major tournaments in the US and Brazil, competing against the top athletes in the brown belt division and gathering quite a few titles - US open champion - 2nd place No­GI Worlds - 3rd place Worlds - 1st place at the Abu Dhabi Trials and many others, Vitor decided to spent some quality time with his family back home, and when he least expected - again, his master Alan surprised him with a Black Belt at a belts ceremony that was being held at the Club Carlson Gracie de Jiu Jitsu in Copacabana, Rio de Janeiro. It was remarkable. His old friends and some of his good friends were there, even Caio Terra himself, who is his professor and mentor nowadays, was there to share this important moment! This was when his Brazilian Jiu Jitsu journey started for real… Currently, Vitor teaches at the CTA headquarters in San Jose, CA where he is responsible for the kids program, fundamentals and advanced classes for adults. He is one of the head coaches of the gym along with the 10x world champion Caio Terra and the ADCC Champion Yuri Simões. -Benefits- INFINIT Nutrition X Vitor Paschoal Public -Public Events - Wearing patches in the gi, t-shirts, sweaters in Jiu-Jitsu tournaments and fight expos. -In House with INFINIT - Launch of new products, etc. -Training and coaching sessions - With students at the school and seminars around the US representing the brand. Benefits: Brand: Spread the product to a different, yet vastly and rapidly growing audience, more engaging with customers; Vitor: Engagement with my own network, social media content, profile development and skills development. Content -Website -Social Media -Advertising and promotional activities -Photos, product reviews, videos, products in use, personal and athletes stories, updates, fun and inspirational, recipes with the brand (if needed) and video recipes made by myself; Benefits: Brand: Saves time, variety of content to help in the advertising area. Vitor: Create -> Share many times. Also content for me and exposure for myself. -Benefits- Brand X Vitor Paschoal (part 2) Ambassador Activities - Being the face of the brand, sharing the brand style with students, fans and public in general, appearing in advertising and marketing campaigns and attending in events. Benefits: Brand: Connect with their market and customers, great content for their marketing activities. Vitor: Increased profile, experience, increased network and great content to share on social media. Social Media -Facebook -Instagram -Twitter -Youtube -Linkedin Photos, product review, inspirational and fun posts, tags and links, shared updates from the brand, competitions, recipes, etc. Benefits: Brand: Connecting with athlete’s network, increase traffic to their social platforms. Vitor: Engagement with my own network, varied and valuable content.