
Self-Managed
Todd Crandell, THE ORIGINAL SOBER TRIATHLETESM, License Professional Clinical Counselor LPCC-S) and Licensed Independent Chemical Dependency Counselor (LICDC-CS), has dedicated his personal and professional life to helping substance abusers re-channel their destructive behaviors into positive, life affirming action. By sharing personal stories about the perils of substance abuse, best practices in prevention and how to lead a holistic lifestyle, Crandell offers a positive alternative to those struggling to overcome a life of addiction. His 13-year struggle with drugs and alcohol nearly destroyed his life, devastating relationships with family and friends and shattering the promise of a professional hockey career. However, through his pursuit of extreme physical fitness and personal well-being, he found a productive outlet for his once-negative energies, transforming himself into a worldclass athlete and champion for sobriety. In his pursuit of recovery, he applied his energy to pursue the most grueling sport imaginable, the Ironman™ triathlon: A 2.4 mile swim, 112 mile bike, and 26.2 mile run. Crandell ran his first triathlon in 1999 and has never looked back. He has since completed over 90 IRONMAN® and Ultraman Todd Crandell has chronicled his powerful mental and physical journeys in his books From Addict to Ironman (2006), There’s is More than One Way to get to Cleveland (2013), and Choices and Consequences (2019). These lay the foundation of Crandell’s intensive out-patient group that focuses on the emotional issues and low self-esteem that leads to a choice to drug use or self-harm and how to attain and sustain sobriety through a balanced and holistic lifestyle. In addition, his story has been highlighted in the documentaries Addict (2003) and Running with Demons (2012) and award-winning Pure Euphoria (2020). A prolific and dynamic presenter, Crandell regularly speaks across the country to school districts, corrections facilities, drug treatment centers, community groups and other organizations. Leading with one simple message – “With Sobriety, Anything Is Possible” – Crandell’s mission is to prevent all forms of substance abuse by promoting a lifestyle of fitness and health. As someone who has been to the depths of despair, battled addiction, contemplated suicide, yet overcame and found the willpower to succeed, Crandell is able to form an intimate connection with his audience, inspiring and changing lives at every event. triathlons in 15 countries on six continents, but that isn’t his proudest accomplishment. In the process of rebuilding his life, Crandell realized traditional recovery programs weren’t always enough to help people refocus their addictive drives into positive actions that break the abuse cycle. Crandell’s experiences and inspirational efforts led to the formation of Racing for Recovery™ in 2001, a federally approved 501 c-3 non-profit organization dedicated to helping people from all walks prevent and overcome addiction. A multi-faceted empowerment group, Racing for Recovery offers weekly support group meetings that are available to everyone who has been affected by addiction, which includes both the individual who is suffering from the choices of using drugs and their friends and families, along with the public at large. The meetings provide an inviting, educational, supportive, encouraging and caring environment that each side of addiction benefits from. Racing for Recovery has been featured on CNN, ESPN, the New York Times and Runner’s World Magazine, and is known throughout the world.
1 post & 1 story with the Todd Crandell promoting your product.
Long-term deal involving appearances, photoshoots, social media and more.
Have Todd Crandell make a live appearance at your next event
Brands can sponsor Todd Crandell on OpenSponsorship by creating a free account, browsing Todd Crandell's profile, and sending a sponsorship proposal for social posts, appearances, or integrated campaigns. OpenSponsorship handles messaging, deliverables, and deal terms in one platform so you can connect directly with this athlete.
Todd Crandell is listed on OpenSponsorship and available for brand sponsorships. Brands can review campaign packages, audience details, and pricing on this profile, then submit a proposal to start a partnership with this athlete.
According to OpenSponsorship, estimated pricing to sponsor Todd Crandell starts at $600 for a social media post, $900 for a appearance and $6,000 for a brand ambassador campaign. Final rates depend on deliverables, usage rights, and campaign scope. Sign up on OpenSponsorship to view packages and send a proposal.
According to OpenSponsorship, Todd Crandell's audience includes interests including Home Life, Kids, Pets, based in Toledo, Ohio, United States. Brands can use this profile to evaluate reach, content niche, and sponsorship fit before sending a proposal.

Genisys Credit Union, headquartered in Auburn Hills, Michigan, has done something most brands never do with athlete sponsorship: it kept renewing. What started as a single partnership with Detroit Lions tight end Sam LaPorta has become a multi-year, two-athlete program that Genisys has renewed and expanded every season since 2024, adding Lions wide receiver Isaac TeSlaa in 2025 and renewing him again in 2026.
October 6, 2026