--- title: SteadyMD Grows Web Traffic by 24% with Athlete Influencer Marketing description: OpenSponsorship Case Study | We worked with SteadyMD to promote their website and teamed them up with athletes right for their campaign. image: https://opensponsorship.com/hubfs/texas%20roadhouse%20case%20study_1%20(2)-1.png --- [![OpenSponsorship_logo](https://opensponsorship.com/hs-fs/hubfs/OpenSponsorship_logo-Apr-13-2022-04-35-59-79-PM.png?width=250&height=42&name=OpenSponsorship_logo-Apr-13-2022-04-35-59-79-PM.png "OpenSponsorship_logo")](https://opensponsorship.com/?hsLang=en) - [LEARN MORE](https://opensponsorship.com/about?hsLang=en) - [BLOG](https://opensponsorship.com/blog?hsLang=en) - [CASE STUDIES](https://learnmore.opensponsorship.com/case-studies) - [START FREE](https://opensponsorship.com/registration?type=brand&hsLang=en) [Sign Up Free](https://opensponsorship.com/registration?type=brand&hsLang=en) [Book a Demo](https://meetings.hubspot.com/rita16/blog-menu-page) ![SteadyMD case study_1](https://opensponsorship.com/hs-fs/hubfs/Modules-2.png?width=400&height=400&name=Modules-2.png "SteadyMD case study_1") ### Case Study ### Health Care |  Technology  ### SteadyMD is a digital service that connects patients and doctors for the best and fastest experience all stress-free. ## The Campaign Brand Awareness  | Increase Signups | Increase Web Traffic As part of their [Full-Service plan](https://blog.opensponsorship.com/why-brands-love-opensponsorships-full-service-plan), SteadyMD and our team at OpenSponsorship teamed up to reach their goals and turn them into campaigns with athletes. SteadyMD is an online platform that connects patients to doctors quickly and stress-free. Their team was looking to increase brand awareness and drive website traffic and signups and came to us to manage their partnership and connect them with the right athletes for their campaign.  *24% Increase in web traffic since working with athletes!* ![steadyMD case study chart](https://opensponsorship.com/hs-fs/hubfs/steadyMD%20case%20study%20chart.png?width=800&height=320&name=steadyMD%20case%20study%20chart.png "steadyMD case study chart") ## The Athletes [Brandon Zingale](https://opensponsorship.com/profiles/brandon-zingale?hsLang=en) | [Perri Goldstein](https://opensponsorship.com/profiles/perri-goldstein?hsLang=en) | [Josh Dixon](https://opensponsorship.com/profiles/josh-dixon?hsLang=en) | [Cat Zingano](https://opensponsorship.com/profiles/cat-zingano?hsLang=en) | [Santia Deck](https://opensponsorship.com/profiles/santia-deck?hsLang=en) | [Jennifer Tavernier](https://opensponsorship.com/profiles/jennifer-tavernier?hsLang=en) | [Nick Symmonds](https://opensponsorship.com/profiles/nick-symmonds?hsLang=en) SteadyMD partnered with seven athletes for this campaign, with an average of 430,000 followers. Partnering with athletes as a health-forward organization is always a great idea, considering the athlete's followers care about their health and well-being. Each athlete has a different audience and a unique sport they are a part of, allowing a wide range of people to market to.  ![SteadyMD case study_3](https://opensponsorship.com/hs-fs/hubfs/Instagram%20module.png?width=563&height=169&name=Instagram%20module.png "SteadyMD case study_3") ![SteadyMD case study_2](https://opensponsorship.com/hs-fs/hubfs/Modules.png?width=700&height=700&name=Modules.png "SteadyMD case study_2") ![SteadyMD case study_4](https://opensponsorship.com/hubfs/Modules-3.png "SteadyMD case study_4") Athletes' Social Following by region ![SteadyMD case study_5](https://opensponsorship.com/hubfs/Modules-4.png "SteadyMD case study_5") Athletes' audiences broken down by age and  gender ## The Content The content for this Campaign was meant to be as personable and relatable as possible. Each of the athletes had a professional photographer take pictures of them. Some had a mug facial expression calling it the #Myfacewhen Campaign. Within this content, the athletes shared stories of their problems with doctors to make it as personal as possible and give the viewer something to cling to. They were all also able to customize their content to their sport to stay in line with their brand. ![SteadyMD case study_8](https://opensponsorship.com/hubfs/SteadyMD%20case%20Perri_1.jpeg "SteadyMD case study_8") ![SteadyMD case study_9](https://opensponsorship.com/hubfs/SteadyMD%20case%20josh_1.jpeg "SteadyMD case study_9") ![SteadyMD case study_10](https://opensponsorship.com/hubfs/SteadyMD%20case%20Jennifer_1.jpeg "SteadyMD case study_10") ## The Results The posts for this Campaign reached over 50,000 likes and hundreds of thousands of views through social media. After the Campaign launched, SteadyMD saw a 24% increase in website traffic which was one of their initial goals before the Campaign started. They also saw a 31% increase in social engagement, a considerable jump for a company of their size. Overall they had an $0.18 CPE (Cost Per Engagement). Considering the increased numbers, SteadyMD had a successful campaign with OpenSponsorship as we enabled them to reach the goals they set out for before contacting the athletes.  ![sales team case study page](https://opensponsorship.com/hubfs/sales%20team%20case%20study%20page%20(1000%20%C3%97%201000%20px).png "sales team case study page") Book a 15-min Call with Our Team of Athlete Marketing Professionals! ## Featured in: [![bloomberg Opensponsorship](https://opensponsorship.com/hs-fs/hubfs/bloomberg%20Opensponsorship.png?width=250&height=150&name=bloomberg%20Opensponsorship.png "bloomberg Opensponsorship")](https://www.bloomberg.com/news/videos/2022-05-06/opensponsorship-s-jolly-on-marketing-the-modern-athlete-video) [![Tech crunch opensponsorship](https://opensponsorship.com/hs-fs/hubfs/Tech%20crunch%20opensponsorship.png?width=150&height=90&name=Tech%20crunch%20opensponsorship.png "Tech crunch opensponsorship")](https://techcrunch.com/2016/01/27/500-startups-announces-batch-16-focused-on-health-tech-fintech-vices-and-recruiting/?guccounter=1&guce_referrer=aHR0cHM6Ly9vcGVuc3BvbnNvcnNoaXAuY29tLw&guce_referrer_sig=AQAAADe8Y7pvRYwSkUu87n0zJSVonCTZ3GsOCqSMbebiR5ALSx_6EX-n7pCd00fL2wwCfM__F8a4nFsDoHK5Xzt0gajRzYWD780LZzp7iIh3NmMunRSkemG3DDqSyPX8TYg5HhnnTePzqhyFCHiLihKPJpvnnx_IK9u7ywKBRbIzyXIv) [![entrepreneur opensponsorship](https://opensponsorship.com/hs-fs/hubfs/entrepreneur%20opensponsorship.png?width=150&height=90&name=entrepreneur%20opensponsorship.png "entrepreneur opensponsorship")](https://www.entrepreneur.com/en-in/entrepreneurs/how-ishveen-anand-strives-to-make-a-difference-in-indian/250906) [![sports techie_opensponsorship](https://opensponsorship.com/hs-fs/hubfs/sports%20techie_opensponsorship.png?width=150&height=90&name=sports%20techie_opensponsorship.png "sports techie_opensponsorship")](https://www.sporttechie.com/new-york-city-startup-opensponsorship-opens-sports-sponsorship-world) [![cnbc opensponsorship](https://opensponsorship.com/hs-fs/hubfs/cnbc%20opensponsorship.png?width=250&height=150&name=cnbc%20opensponsorship.png "cnbc opensponsorship")](https://www.cnbc.com/2022/04/21/chelsea-takeover-lewis-hamilton-and-serena-williams-broughton-consortium.html) [![forbes_opensponsorship](https://opensponsorship.com/hs-fs/hubfs/forbes_opensponsorship.png?width=100&height=60&name=forbes_opensponsorship.png "forbes_opensponsorship")](https://www.forbes.com/sites/jasonbelzer/2016/05/09/six-startups-primed-to-disrupt-the-sports-industry-thanks-to-500-accelerator/?sh=723606e8372a) OPENSPONSORSHIP **Menu** [Home](https://opensponsorship.com/?hsLang=en) [About Us](https://opensponsorship.com/about?hsLang=en) [Blog](https://blog.opensponsorship.com/) **Contact** 122 W 26th St, FL 2, New York, NY, 10001 Info@opensponsorship.com **Subscribe** [Follow us on Facebook](https://www.facebook.com/opensponsorship) [Follow us on LinkedIn](https://www.linkedin.com/company/open-sponsorship) [Follow us on Twitter](https://twitter.com/OpenSponsorship) [Follow us on Instagram](https://www.instagram.com/opensponsorship) © 2022 All rights reserved ## Team Member Name ![team-member](https://cdn2.hubspot.net/hubfs/5377389/theme/images/stock-images/team-member-1.png) Team member bio information. ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://4891106.fs1.hubspotusercontent-na1.net/hubfs/4891106/IPHONE%20module-3.mp4", "dateModified" : "2023-01-11T03:17:05.771Z", "duration" : "PT53.344S", "height" : 1174, "name" : "IPHONE module-3", "thumbnailUrl" : "https://api-na1.hubapi.com/filemanager/api/v3/files/thumbnail-redirect/98044148737?portalId=4891106&size=medium", "uploadDate" : "2023-01-11T03:16:49.862Z", "width" : 782 } ```