OpenSponsorship
Case Studies
Learn how companies and athletes are
working together to grow brands, decrease CPE, and improve ROI.

Case Studies With:
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Walmart Fashion x NFL Athletes
As the NFL players got ready for the end of the season and their beach breaks, Walmart wanted to showcase their new fashion on these NFL players.
RESULT
- Social Reach: 4 million
- Average CPE: $1.84
- Athletes activated: Micah Parsons, Myles Garrett, Quinn Cook, Jamal Adams, and others



Jabra x Athletes
- Show that athletes at the most elite
level trust Jabra - Show product being used in multiple ways
- Build brand awareness through multiple sports
RESULT
- Social Reach: 1.2 million
- Average CPE: $0.94
- Athletes Activated: 100+ college and pro athletes
FanDuel x Lou Young
FanDuel was looking to run a campaign during the 2022 NBA Finals to promote the FanDuel Sports Book.
RESULT
- Total Reach: 1 million
- Average CPE: $0.46
- Athlete Activated: Lou Young


The Vitamin Shoppe x College Athletes
The Vitamin Shoppe looking for college athletes to do a post on social media in exchange for free products.
RESULT
- Total Reach: 1 million
- Average CPE: $0.76
- Athletes Activated: 14 college athletes
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Strong Athlete Influence
Sports fans are 164% more likely to buy a product after athletes they love mention it
Higher Engagement
2.5x average Instagram engagement rate delivered by athletes
Better ROI
7x return on ad spend (ROAS) when using athletes' content in ads
Ready to learn more?
Book a 15-minute call with our team and we'll walk you through any of these success stories and how you can repeat them!
"OpenSponsorship has been a game changer for us when managing short and long-term influencer relationships."
Nick Kelly
Marketing | Anheuser Busch
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